Digital Marketing Specialization PMYP

11,786.00

Categories: , , ,

Drive Customer Behavior Online

A five-course overview of the latest digital marketing skills, taught by industry experts.

About This Specialization

Master strategic marketing concepts and tools to address brand communication in a digital world.

This Specialization explores several aspects of the new digital marketing environment, including topics such as digital marketing analytics, search engine optimization, social media marketing, and 3D Printing. When you complete the Digital Marketing Specialization you will have a richer understanding of the foundations of the new digital marketing landscape and acquire a new set of stories, concepts, and tools to help you digitally create, distribute, promote and price products and services.

In 2016, this was one of the top 10 specializations in terms of enrollments. INC Magazine rated the first course, Marketing in a Digital World, as one of The 10 Hottest Online Classes for Professionals in 2015. In addition, this course was also ranked in the top five courses across multiple MOOC providers. Finally, the Digital Marketing Certificate was the top coveted certificate on Coursera in 2015.

This Specialization is part of the University of Illinois Masters of Business Administration degree program, the iMBA. Learn more about the admission into the program here.

Created by:

courses

6 courses

Follow the suggested order or choose your own.

projects

Projects

Designed to help you practice and apply the skills you learn.

certificates

Certificates

Highlight your new skills on your resume or LinkedIn.

Projects Overview

Reviews

There are no reviews yet.

Be the first to review “Digital Marketing Specialization PMYP”

Your email address will not be published. Required fields are marked *